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Webinar 1: Developing a strategic communication campaign for tobacco control

August 14, 2023
Training EMR English

The first United Against Tobacco and COVID webinar session focused on strategic communication campaigns for tobacco control and the know-how needed to establish a campaign goal and best practices in selecting a target audience. It also focused on determining behavioral objectives, understanding target audiences, defining communication objectives, identifying key messages, campaign production, and future adaptations of campaign material.